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One of the most effective ways to get people onto your email list is to offer what’s called an opt-in freebie or a lead magnet. It’s a piece of content that you would create and when people visit your website, they can sign up to receive it for free. This is a really effective way to get more people onto your email list! In this episode you are going to learn how to create a free email challenge as an opt-in freebie to effectively grow your email list and build your yoga business.
This episode covers:
- How lead magnets or opt-in freebies work
- Why you need then to grow your list
- Opt-in freebie ideas
- Examples of email challenges
- Benefits of an email challenge freebie strategy
- Brainstorming email challenge ideas
- Using a free challenge to launch a paid offering
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