{"id":5224,"date":"2020-04-04T11:31:45","date_gmt":"2020-04-04T11:31:45","guid":{"rendered":"https:\/\/digitalyogaacademy.com\/?p=5224"},"modified":"2024-04-09T22:38:34","modified_gmt":"2024-04-09T22:38:34","slug":"how-to-find-your-online-yoga-course-idea","status":"publish","type":"post","link":"https:\/\/digitalyogaacademy.com\/how-to-find-your-online-yoga-course-idea\/","title":{"rendered":"How to find your online yoga course idea"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"5224\" class=\"elementor elementor-5224\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1611ae93 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1611ae93\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4967c0b0\" data-id=\"4967c0b0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3a53e05d elementor-widget elementor-widget-text-editor\" data-id=\"3a53e05d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><iframe style=\"background-color: transparent; display: block; padding: 0; width: 100%;\" title=\"Audioboom player\" src=\"https:\/\/embeds.audioboom.com\/posts\/7512678\/embed?v=202301\" width=\"100%\" height=\"95\" frameborder=\"0\" scrolling=\"no\" sandbox=\"allow-downloads allow-forms allow-popups allow-same-origin allow-scripts allow-storage-access-by-user-activation allow-top-navigation-by-user-activation\"><\/iframe><\/p><p><em><span style=\"font-weight: 400;\"><strong>You might be thinking about creating and launching an online yoga course but do you know how to find your online yoga course idea?<\/strong> <\/span><\/em><\/p><p><span style=\"font-weight: 400;\">This is something that teachers struggle with because they like the idea of taking their teaching online, but when it comes to working out what they&#8217;re going to offer, they get stuck.<\/span><\/p><p><span style=\"font-weight: 400;\">If that&#8217;s you, read on for some strategies to help you to find a profitable idea for an online yoga course.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Everybody has an online course in them and y<\/span><span style=\"font-weight: 400;\">ou don&#8217;t have to be a mega expert to teach something online. In fact, yoga teachers are the perfect people to teach online a<\/span><span style=\"font-weight: 400;\">nd there are two reasons for this:<\/span><\/p><h3>One&#8230;<\/h3><p><span style=\"font-weight: 400;\">As a yoga teacher, you&#8217;re already sharing valuable teachings with your students. You&#8217;re already sharing your yoga message. You&#8217;re already qualified to teach and what you share comes from your knowledge, experience and from the heart. \u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">You don&#8217;t need to have some fancy qualification to share your knowledge and expertise in an online course. You can take what you already teach in person and instead teach it online.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Many of your students are most likely in the exact same spot as you were before you did your teacher training.\u00a0<\/span><span style=\"font-weight: 400;\">And those people think that your knowledge is really valuable and useful. So there&#8217;s definitely something that you&#8217;ve learned about yoga that you can share online.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Essentially, all you&#8217;re doing is the stuff that you teach in your classes week after week. The only difference is that you&#8217;re packaging that up into an online format.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">And the great thing about teaching online is that you can reach people all over the world.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Just think about the students that come to your classes. There are other people like them all around the world that you can reach.<\/span><\/p><h3><strong>And reason number two&#8230;<\/strong><\/h3><p><span style=\"font-weight: 400;\">You&#8217;re relatable.<\/span><\/p><p><span style=\"font-weight: 400;\">You already have students who relate to you. They resonate with your teachings and your vibe. These are the regulars that come back week after week. They love practicing with you because they feel a personal connection to you.\u00a0\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">You are someone who feels like a friend rather than someone who&#8217;s this un-relatable &#8220;expert&#8221;. This is<\/span><span style=\"font-weight: 400;\">\u00a0the reason why lots of yoga teachers are already generating extra income from teaching online.<\/span><\/p><p><span style=\"font-weight: 400;\">So don&#8217;t discount the fact that you&#8217;re relatable and your students resonate with you and what you share with them. This will be super useful for you to find your online yoga course idea.<\/span><\/p><p><span style=\"font-weight: 400;\">All you really need is the right strategies to follow to do it successfully.<\/span><\/p><h3>Find your ideal student<\/h3><p><span style=\"font-weight: 400;\">You might be thinking: I already share my teachings in the studio. Maybe I have got something that I could share. Maybe I could teach yoga and offer something online, but I just don&#8217;t know what.<\/span><\/p><p><span style=\"font-weight: 400;\">If you taught online and offered an online course, then what could it be??\u00a0 There are thousands of possible ideas out there.<\/span><\/p><p><span style=\"font-weight: 400;\">There are so many things that you could craft and put together for your ideal students. And the key thing here is <\/span><span style=\"color: #fe00c9;\"><a style=\"color: #fe00c9;\" href=\"https:\/\/digitalyogaacademy.com\/how-to-get-laser-focused-on-your-ideal-student\/\"><span style=\"font-weight: 400;\">ideal students<\/span><\/a><\/span><span style=\"font-weight: 400;\">. There are people that come back week after week. They&#8217;re your tribe. <\/span><\/p><p><span style=\"font-weight: 400;\">Before you find your online yoga course idea, you have to understand who your ideal students are.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Ask yourself: What makes up my ideal students? What do they like? Which magazines do they read? Where do they go? What are their interests and hobbies? <\/span><span style=\"font-weight: 400;\">What are they struggling with? <\/span><\/p><p><span style=\"font-weight: 400;\">This is the key thing:\u00a0<\/span><b>What are my ideal students struggling with?<\/b><\/p><p><span style=\"font-weight: 400;\">Why do they come to your yoga classes? Why do they come back week after week? And so you need to go through this process of starting to understand who your ideal students are and why they come to you. W<\/span><span style=\"font-weight: 400;\">here are they in their yoga journey and what is it that they seek to achieve through their yoga journey?\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">To find that out, you need to have these conversations. You need to start talking to some of your regular students after class and start to build a picture.<\/span><\/p><p><span style=\"font-weight: 400;\">If you don&#8217;t know much about these people that are coming every week, you should start doing that now.<\/span><\/p><p>You want to be able to create something that your ideal students want and need.<\/p><h3>Find what you are passionate about<\/h3><p><span style=\"font-weight: 400;\">Another great place to start this process is to just reflect on what you are good at and what you&#8217;re passionate about. What is the conversation that you seem to always have with people? What is the thing that your friends, your family or your students ask you about? And when they ask you this question, <strong>you just light up<\/strong>. <\/span><\/p><p><span style=\"font-weight: 400;\">What is that thing that just helps you to light up?\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">What are you really passionate about when it comes to yoga and sharing your message of Yoga?\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">When you go into the course creation part, you&#8217;re going to enjoy it because it&#8217;s something that you&#8217;re passionate about.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">And you might be thinking there are things that I&#8217;m passionate about but I&#8217;ve just not expert enough to teach that topic in an online course. Everyone has their own idea of what an expert actually is.<\/span><\/p><p><span style=\"font-weight: 400;\">But what is an expert?\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">According to the dictionary, an expert is someone that shows a special skill or knowledge because of what they have been taught or what they have experienced. <\/span><\/p><p><span style=\"font-weight: 400;\">The key point here is what you have been taught or what you have been experienced. You are fully qualified yoga teachers. You&#8217;ve been taught how to teach yoga and you personally experienced yoga as a student and as a teacher. So that dictionary definition does not say that you have to be the world&#8217;s most knowledgeable expert in this course. <\/span><\/p><p><span style=\"font-weight: 400;\">That&#8217;s crucial because you don&#8217;t want to be the world&#8217;s most knowledgeable expert. That&#8217;s going to make you less relatable to your students.<\/span><\/p><p><span style=\"font-weight: 400;\">You&#8217;d be too ahead of them and you wouldn&#8217;t be able to break things down in the right terminology.\u00a0 You could just be too far removed from someone who&#8217;s just starting out in their yoga journey.<\/span><\/p><p><span style=\"font-weight: 400;\">You want to be able to relate to your students and just be a couple of steps ahead of them. And it&#8217;s important to note that it doesn&#8217;t matter what you&#8217;re teaching or how good your topic is. Because the only reason that somebody is going to enrol in your online course is that they want the outcome.<\/span><\/p><p><span style=\"font-weight: 400;\">When looking to buy an online course,\u00a0 your student wants you to take them through that process and get them to the outcome. The transformation is the most important part of your course. It really and truly is the most important part of your course.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Once you know what are your passions, your skills and your ideal students and what they could possibly need from you, then it\u2019s time to think about what could be the outcome or the transformation that your students want to achieve. <\/span><\/p><p><span style=\"font-weight: 400;\">You don&#8217;t want to create a course that&#8217;s got 20 different goals or outcomes. You just want to have one or two main outcomes. Because those courses will sell better, they&#8217;re easier to create and they&#8217;re going to be more helpful for your students.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">The three things you need to consider before you find your\u00a0online yoga course idea: <\/span><\/p><p><span style=\"font-weight: 400;\"><strong>Your passion<\/strong>: Is this idea or course topic something that you feel really passionate about?\u00a0<\/span><span style=\"font-weight: 400;\">You need to be truly interested and passionate about it.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\"><strong>Your skills:<\/strong>\u00a0 Where does that passion intersect with your teaching skills? Have a think about that. And remember, you don&#8217;t have to be an expert to teach yoga online and to get people results.\u00a0<\/span><\/p><p><strong>Your ideal student needs<\/strong>: Again, w<span style=\"font-weight: 400;\">here does that then intersect with your ideal students and what they need? Find the intersection between your passion, skills and your ideal students&#8217; struggles and needs.<\/span><\/p><p><span style=\"font-weight: 400;\">That&#8217;s actually the sweet spot for your course idea.<\/span><\/p><p><span style=\"font-weight: 400;\">Those are the things that you really need to consider when you think about the topic for your online course.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">After you build on those ideas and delve a bit deeper into them, there are a few things you can do:<\/span><\/p><h3><strong>No 1 strategy to find your online yoga course idea: Create a survey\u00a0<\/strong><\/h3><p><span style=\"font-weight: 400;\">You can use <span style=\"color: #fe00c9;\"><a style=\"color: #fe00c9;\" href=\"https:\/\/www.surveymonkey.com\/\" target=\"_blank\" rel=\"noopener\">Survey Monkey<\/a><\/span>, which is an online tool where you can create forms to ask questions and send to your students.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">The purpose of this survey is to find out more information about your ideal students. <\/span><\/p><p><span style=\"font-weight: 400;\">You might&#8217;ve thought it all already. <\/span><span style=\"font-weight: 400;\">Maybe at the end of class, when you&#8217;ve had some little conversations with your regulars, you could delve a little bit deeper to start to get a better understanding about what they need from you and what they are struggling within their yoga practice.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">The key thing that you need to ask in this survey is what&#8217;s the biggest challenge that they&#8217;re struggling right now in their yoga journey. It could be related to their meditation practice or related to practising yoga at home, for example. <\/span><\/p><p><span style=\"font-weight: 400;\">You want to find out what is their biggest challenge. So what is stopping them or what has become a block that they&#8217;re not able to do without your help?.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">You should ask what their challenge is rather than what they want to learn about.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">People don&#8217;t know what they want, but they do know what they&#8217;re struggling with and what their challenges are. Don&#8217;t ask them an open-ended question around like \u201cwhat do you want me to teach you?\u201d b<\/span><span style=\"font-weight: 400;\">ecause you won&#8217;t get the feedback that you need. <\/span><\/p><p><span style=\"font-weight: 400;\">You need to focus this survey on their challenges and what are they struggling with. Because they don&#8217;t know the solution to their problem. They just know what their problem is. And this is why you need to ask them what is their problem.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Create a survey with Survey Monkey and send it out to your email list. You can share the link on your social media. Or talk about it on stories, even going live and talk about it. Just get some survey results in.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">And when you get that feedback, things are going to start to click and it will become easier to find your online yoga course idea.<\/span><\/p><h3><strong>No 2 <\/strong><strong>strategy to find your online yoga course idea<\/strong><strong>: Get into online yoga groups\u00a0<\/strong><\/h3><p><span style=\"font-weight: 400;\">So the other thing that you can do is to get into some yoga groups on Facebook. If you teach meditation, for instance, get into some meditation groups and do some research.<\/span><\/p><p><span style=\"font-weight: 400;\">All groups have a search functionality that you can type in some keywords related to your initial ideas. Just have a look through the conversations because there are hundreds of yoga-related Facebook groups.<\/span><\/p><p><span style=\"font-weight: 400;\">There are people in groups on Facebook talking about yoga every single day. They are talking about their challenges, their journey with yoga. <\/span><\/p><p><span style=\"font-weight: 400;\">Add yourself to some of these groups and get involved in some of the conversations. You can post your survey in some of the groups if it&#8217;s relevant and the group https:\/\/digitalyogaacademy.com\/wp-content\/uploads\/2023\/05\/5-money-making-ideas-for-consistent-income-in-your-yoga-business-for-2023-4-1-2-3.jpg allows you to do that. Just check that first. Or you could just ask the simple question. You could set up a little poll in the group to ask a question and get feedback from people around your initial course idea.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">So that&#8217;s quite an easy one to do. And of course, if you&#8217;ve got your own <span style=\"color: #fe00c9;\"><a style=\"color: #fe00c9;\" href=\"https:\/\/digitalyogaacademy.com\/why-you-should-start-a-yoga-facebook-group-for-your-students\/\">Facebook group<\/a> <\/span>that&#8217;s even better, you can use your own group to ask questions.<\/span><\/p><h3><strong>No 3 <\/strong><strong>strategy to find your online yoga course idea<\/strong><strong>: Create a spreadsheet<\/strong><\/h3><p><span style=\"font-weight: 400;\">Once you have the feedback from your survey and the research that you&#8217;ve done on Facebook, then you can collate the results in a spreadsheet.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">You can use Excel or Google sheets, whatever works for you. Just set up a spreadsheet and at the bottom, you can have different tabs for themes.<\/span><\/p><p><span style=\"font-weight: 400;\">You&#8217;ll start to see things evolving when you read through your survey results.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">This is a really good way just to collate the information and get a better snapshot of the data you&#8217;re getting back.<\/span><\/p><p><span style=\"font-weight: 400;\">It&#8217;s just an easier way to collate everything together and to be able to analyze it.\u00a0<\/span><\/p><h3><strong>No 4 <\/strong><strong>strategy to find your online yoga course idea<\/strong><strong>: Validate your idea<\/strong><\/h3><p><span style=\"font-weight: 400;\">So you have gone through this process: the initial work around your own passions, skills, and what your audience wants. <\/span><\/p><p><span style=\"font-weight: 400;\">You&#8217;ve done the survey, you&#8217;ve had those initial chats at the end of your class and some research online. You have an idea of what you want to offer on an online course. <\/span><\/p><p><span style=\"font-weight: 400;\">At this point, you need to validate it.<\/span><\/p><p><span style=\"font-weight: 400;\">So we&#8217;re not jumping into the course creation phase just yet because actually you need to validate your idea. The biggest mistake you can make is to create your online course and not validate it with your ideal students.\u00a0\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">You should arrange to meet with some of your regular students. Why not inviting them for a smoothie with you after class, so you can talk through your idea and get their feedback?<\/span><\/p><p><span style=\"font-weight: 400;\">Or you can have those chats over the phone.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">It doesn&#8217;t necessarily have to be people who have been coming to your classes. They might be following you on Instagram or they might be on your email list because of your blog. The pools of people that you have at your disposal who you believe are your ideal students.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">What is really important is that you get feedback from people who you believe are your ideal students.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">This should help you to find your online yoga course idea and is an amazing thing to do as a yoga teacher.<\/span><\/p><p><span style=\"font-weight: 400;\">You know you have knowledge that&#8217;s transformational and you want to share it. And teaching online enables you to reach people around the world.\u00a0\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">There are still millions and billions of people who are yet to discover yoga or have not been able to start because they don&#8217;t have a yoga studio near them or they want to learn and practice yoga at home.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">They might be practicing on Youtube, but there is value in you as a teacher putting together your course.<\/span><\/p><p><span style=\"font-weight: 400;\">There&#8217;s lots of yoga content out there, but there&#8217;s value in you sharing your message and piecing together your online course that&#8217;s going to lead to a transformation for your potential students. And those potential students are all over the world. So it&#8217;s just up to you to find them and to create something that they&#8217;re really going to love.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">And everybody can do this. Everyone has an online course in them just waiting to burst out.\u00a0<\/span><\/p><h3>&gt;&gt;&gt;Video training: How to find your online yoga course idea<\/h3><p>https:\/\/www.facebook.com\/digitalyogaacademy\/videos\/1892981457418466\/<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>You might be thinking about creating and launching an online yoga course but do you know how to find your online yoga course idea? This is something that teachers struggle with because they like the idea of taking their teaching online, but when it comes to working out what they&#8217;re going to offer, they get [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6282,"comment_status":"closed","ping_status":"open","sticky":false,"template":"elementor_theme","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[70,62,54,48,57],"_links":{"self":[{"href":"https:\/\/digitalyogaacademy.com\/wp-json\/wp\/v2\/posts\/5224"}],"collection":[{"href":"https:\/\/digitalyogaacademy.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/digitalyogaacademy.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/digitalyogaacademy.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/digitalyogaacademy.com\/wp-json\/wp\/v2\/comments?post=5224"}],"version-history":[{"count":5,"href":"https:\/\/digitalyogaacademy.com\/wp-json\/wp\/v2\/posts\/5224\/revisions"}],"predecessor-version":[{"id":11034,"href":"https:\/\/digitalyogaacademy.com\/wp-json\/wp\/v2\/posts\/5224\/revisions\/11034"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/digitalyogaacademy.com\/wp-json\/wp\/v2\/media\/6282"}],"wp:attachment":[{"href":"https:\/\/digitalyogaacademy.com\/wp-json\/wp\/v2\/media?parent=5224"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/digitalyogaacademy.com\/wp-json\/wp\/v2\/categories?post=5224"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/digitalyogaacademy.com\/wp-json\/wp\/v2\/tags?post=5224"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}