{"id":8064,"date":"2021-03-08T05:48:11","date_gmt":"2021-03-08T05:48:11","guid":{"rendered":"https:\/\/digitalyogaacademy.com\/?p=8064"},"modified":"2023-11-02T23:00:57","modified_gmt":"2023-11-02T23:00:57","slug":"theyogipreneurpodcast-63","status":"publish","type":"post","link":"https:\/\/digitalyogaacademy.com\/theyogipreneurpodcast-63\/","title":{"rendered":"Inclusive marketing: How to reach a more diverse audience with Holliday Phillips"},"content":{"rendered":"\n<p><iframe style=\"background-color: transparent; display: block; padding: 0; max-width: 700px;\" title=\"Audioboom player\" src=\"https:\/\/embeds.audioboom.com\/posts\/7794922\/embed\/v4\" width=\"100%\" height=\"300\" frameborder=\"0\" scrolling=\"no\"><\/iframe><\/p>\n\n\n\n<p><span style=\"color: #fe00c9;\"><a style=\"color: #fe00c9;\" role=\"button\" href=\"https:\/\/podcasts.apple.com\/us\/podcast\/inclusive-marketing-how-to-reach-more-diverse-audience\/id1488910514?i=1000508947969\" target=\"_blank\" rel=\"noopener noreferrer\">LISTEN ON APPLE<\/a> &nbsp;&nbsp; <a style=\"color: #fe00c9;\" role=\"button\" href=\"https:\/\/podcasts.apple.com\/us\/podcast\/inclusive-marketing-how-to-reach-more-diverse-audience\/id1488910514?i=1000508947969\" target=\"_blank\" rel=\"noopener noreferrer\">&nbsp;<\/a><a style=\"color: #fe00c9;\" role=\"button\" href=\"https:\/\/open.spotify.com\/episode\/1UPI554veKHkExHXsY6W48?si=SYUKThjpRdSNUMMy3YJH8A\" target=\"_blank\" rel=\"noopener noreferrer\">LISTEN ON SPOTIFY<\/a><\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Inclusive marketing: How to reach a more diverse audience with Holliday Phillips<\/h2>\n\n\n\n<p>Holiday is a sociologist, coach, writer and speaker on the topics of philosophy, spirituality, culture and personal transformation. She is also co-founder of&nbsp;<a href=\"https:\/\/www.wearekula.com\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Kula<\/a>, a consultancy that helps organisations develop conscious leadership and diverse, equitable and inclusive workplaces. All her work is in service of this question: \u201cWhat will it take to build a wiser, kinder world?\u201d<\/p>\n\n\n\n<p>Three things guide all Holiday\u2019s work &#8211; deep compassion for others, a strong belief in our personal power to change things and the commitment to be a great ancestor to my children and future generations. In this episode Holiday &amp; Kelly discuss how to reach a more diverse audience with inclusive marketing.<\/p>\n\n\n\n<p><strong><em>This episode covers:<\/em><\/strong><\/p>\n\n\n\n<ul>\n<li>What diversity, inclusion &amp; equity means in relation to business<\/li>\n\n\n\n<li>The 3 step approach yoga teachers can take to be more diverse &amp; inclusive<\/li>\n\n\n\n<li>Why it\u2019s about more than just diversity in your yoga classes<\/li>\n\n\n\n<li>How teachers in studios can bring awareness of inclusivity to studio owners up to<\/li>\n\n\n\n<li>What not to do when it comes to diversity &amp; inclusivity marketing<\/li>\n\n\n\n<li>How can yoga teachers ensure their offers attract diverse people<\/li>\n\n\n\n<li>Inclusive marketing tips<\/li>\n<\/ul>\n\n\n\n<p>Learn more about Holiday&nbsp;<span style=\"color: #fe00c9;\"><a style=\"color: #fe00c9;\" href=\"https:\/\/www.holidayphillips.com\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">here<\/a><\/span><br>Follow Holiday on&nbsp;<span style=\"color: #fe00c9;\"><a style=\"color: #fe00c9;\" href=\"https:\/\/www.instagram.com\/holidayphillips\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Instagram<\/a><\/span><\/p>\n\n\n\n<p><strong>Join the Digital Yoga Academy Facebook community<br><\/strong>The&nbsp;<span style=\"color: #fe00c9;\"><a style=\"color: #fe00c9;\" href=\"https:\/\/www.facebook.com\/groups\/digitalyogaacademy\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Digital Yoga Academy Facebook group<\/a>&nbsp;<\/span>is a community of thousands of yoga teachers all over the world.&nbsp;There are<span style=\"color: #fe00c9;\">&nbsp;<a style=\"color: #fe00c9;\" href=\"https:\/\/www.facebook.com\/groups\/digitalyogaacademy\/learning_content\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">weekly live trainings<\/a><\/span>&nbsp;with Kelly McHugh, our founder &amp; CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.<\/p>\n\n\n\n<p>Follow us on&nbsp;<span style=\"color: #fe00c9;\"><a style=\"color: #fe00c9;\" href=\"https:\/\/www.instagram.com\/digitalyogaacademy\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Instagram&nbsp;<\/a><\/span><br>Subscribe to our&nbsp;<span style=\"color: #fe00c9;\"><a style=\"color: #fe00c9;\" href=\"https:\/\/www.youtube.com\/channel\/UCKBgDhWHBEyapOJ-6ZIcfhw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Youtube channel&nbsp;<\/a><\/span><br>Like us on&nbsp;<span style=\"color: #fe00c9;\"><a style=\"color: #fe00c9;\" href=\"https:\/\/www.facebook.com\/digitalyogaacademy\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Facebook<\/a><\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">LISTEN TO MORE EPISODES<\/h3>\n\n\n\n<h3 class=\"wp-block-heading\"><iframe style=\"background-color: transparent; display: block; padding: 0; max-width: 700px;\" title=\"Audioboom player\" src=\"https:\/\/embeds.audioboom.com\/publishing\/playlist\/v4?boo_content_type=channel&amp;data_for_content_type=5011251&amp;image_option=full\" width=\"100%\" height=\"350\" frameborder=\"0\" scrolling=\"no\"><\/iframe><\/h3>\n\n\n\n<p><em>Thank you for listening!<br><\/em><br><strong>The Yogipreneur is a 5-star rated podcast. If you enjoyed this episode,&nbsp;<a role=\"button\" href=\"https:\/\/podcasts.apple.com\/gb\/podcast\/the-yogipreneur-business-and-marketing-for-yoga-teachers\/id1488910514\" target=\"_blank\" rel=\"noopener noreferrer\">l<span style=\"color: #fe00c9;\">eave us a review &#8211;&nbsp;click here!<\/span><\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>LISTEN ON APPLE &nbsp;&nbsp; &nbsp;LISTEN ON SPOTIFY Inclusive marketing: How to reach a more diverse audience with Holliday Phillips Holiday is a sociologist, coach, writer and speaker on the topics of philosophy, spirituality, culture and personal transformation. She is also co-founder of&nbsp;Kula, a consultancy that helps organisations develop conscious leadership and diverse, equitable and inclusive [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8161,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[89],"tags":[47,42,46,49,41,48,57,81],"_links":{"self":[{"href":"https:\/\/digitalyogaacademy.com\/wp-json\/wp\/v2\/posts\/8064"}],"collection":[{"href":"https:\/\/digitalyogaacademy.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/digitalyogaacademy.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/digitalyogaacademy.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/digitalyogaacademy.com\/wp-json\/wp\/v2\/comments?post=8064"}],"version-history":[{"count":0,"href":"https:\/\/digitalyogaacademy.com\/wp-json\/wp\/v2\/posts\/8064\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/digitalyogaacademy.com\/wp-json\/wp\/v2\/media\/8161"}],"wp:attachment":[{"href":"https:\/\/digitalyogaacademy.com\/wp-json\/wp\/v2\/media?parent=8064"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/digitalyogaacademy.com\/wp-json\/wp\/v2\/categories?post=8064"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/digitalyogaacademy.com\/wp-json\/wp\/v2\/tags?post=8064"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}