SAY NO MORE—I’M IN! ▸
Ready to launch your very own life-changing, profitable online yoga course…
without wasting time and energy in an endless cycle of trial and error with zero results?
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It’s time to unlock profitability in your yoga business and to build a legacy that creates real impact.
You already know that the online space holds the key to your success but you've hit a crossroads and your entrepreneurial spirit tells you there's more to teaching online than weekly drop-in classes.
You’re done with under-pricing, a packed-out schedule that leads to burnout, and a pay cheque that doesn’t reward your efforts.
Your biggest desire is to change lives through the power of yoga but figuring out how to reach new students feels like a struggle.
The truth is, it shouldn’t - it should feel exciting!
LEAVE THE HUSTLE BEHIND & RECESSION-PROOF YOUR BUSINESS IN 2023
You know what you want to do, it’s the “how” that’s keeping you stuck.
Overwhelmed with course ideas - which one will sell and how to price it.
You’re ready to go beyond the drop-in class but up until now, you’ve been procrastinating and putting off creating and launching your online yoga course because you're…
Frustrated after hours of research that’sthat's still left you struggling to work out the tech and figure out how to "launch" successfully.
Worried you’ll do all the work, open the doors and no one will buy - just how do you get your community to actually convert?
And "who am I to create an online course anyway?!" - this classic imposter syndrome is just constantly stopping you in your tracks.
Resulting in you changing your plans and moving your launch date further into the future.
Not anymore
It's time to go from just thinking about creating an online yoga course to actually bringing it to life!
It’s possible. Just picture for a moment how different it would feel to:
Imagine finally creating limitless income potential, serving students all around the world and having your first $10k launch!
Stop trading your precious time for money teaching drop-in and studio classes that leave you feeling exhausted, underpaid and burnt out - and instead make more money, working less.
Confidently know how to create authentic messaging and marketing that organically grows an engaged community of ideal students who are eager to join your life-changing online course as soon as the doors open.
Step into your role as a leader and go-to expert in your space, helping you to build trust and attract even more students, partners and amazing people into your world.
Be fully supported by a team of experts as you implement new, proven strategies and make key decisions, knowing that you’re being held and guided each step of the way.
Overcome limiting beliefs, raise your prices, increase your revenue and expand into the abundant and thriving Yogipreneur you were always destined to be!
These teachers know how different it feels and there's no reason why you shouldn't be next!
Meegan made $5k from her course's first launch.
Maria's launch made $7k - total $30k in the year.
Marylene grew to six figures within one year.
Caroline had 30 new students & made $21k.
Dagmar's challenge had 400 people - $14k in sales.
Sasha gained 17 students & a $9k launch.
Christina made $15k from her first launch.
Tanya had a $8k launch from her new course.
Jessica first ever online challenge made $2k in workshop sales.
Misty's first launch made her $6k in sales.
Dani has been making between $4.5k - $5k each month.
Wivi-Anne's recent launch made $5k in sales.
Introducing
A transformational online group program that combines a proven strategic framework with high-touch, daily support and accountability from expert coaches and an entrepreneurial, impact-driven community.
Our students say it’s life-changing and we think so too!
Learn how to create and deliver your online yoga course like a pro and how to get it into the hands of yoga students all over the world, using our proven Passion-to-Profit Framework.
Ready to do all of this in your business?
YES! I’M READY TO CREATE MY COURSE ▸
Attract & nurture
Craft magnetic messaging that attracts ideal students and use powerful engagement strategies to nurture relationships and build trust.
Develop & validate
Develop and validate an irresistible online course idea that your community actually wants and are ready to buy from you.
Record & produce
Expertly record, edit and produce your course even if you’re a technophobe or fear being on camera.
Amplify & market
Use email marketing, social media, partnerships and paid ads to amplify your launch and increase sales.
Compel & convert
Craft a high-converting sales page to market your course and a compelling email sequence to convert your community into paying students.
Launch & make sales
Launch your very own profitable online yoga course with confidence - and importantly, to a community ready to join you inside!
As a Profitable Yoga Teacher, you're going to:
YES! I’M READY TO CREATE MY COURSE ▸
Claire had two back-to-back $10k launches with a community she built from scratch.
Her biggest lesson was cracking the code with her messaging. Once she knew how to directly speak to her ideal student, everything changed. Within a year of being in the program, she’d had two back-to-back $10k launches.
What you get when you step inside
Lifetime access to our proven framework
You’ll learn the same proven framework of step-by-step strategies, tools and systems that's created profitable results for our students time and time again.
Access seven core modules packed with video lessons teaching you everything from nurturing your community to confidently launching your newly created online course.
Workbooks, checklists & tools
You’ll gain access to the ultimate yogipreneur resource vault packed with workbooks, journaling exercises, checklists, and a variety of other implementation tools.
You’ll have everything you need (and more) to confidently take aligned action each step of the way.
Weekly live coaching sessions
Receive high-touch mentorship and personalized feedback while being held accountable by some of the yoga industry’s best coaches during our weekly live coaching calls.
We’ll use this time to dive deeper into module concepts, answer questions, and connect with other members. Join as many of the 24 live coaching sessions as you like - or catch the replays.
Meet some of your coaches below.
Lifetime access to a private community
Be seen, heard, and supported by an inspiring community of like-minded entrepreneurial yoga teachers from all over the world.
Take advantage of the private Facebook group and the rare opportunity it provides to network and make friends with other yogis in the midst of their own similar online business journey.
You get lifetime access to this group for support beyond the six months of the program - because the journey doesn’t end here and your success is our number one goal.
Weekly virtual meet-ups
Virtual meet-ups each week with other members via Zoom to connect, share your experiences, collaborate, hatch plans, and forge new friendships.
We’ll set up the Zoom room, you simply turn up to participate
Weekly live coaching sessions
Receive high-touch mentorship and personalized feedback while being held accountable by some of the yoga industry’s best coaches during our weekly live coaching calls.
We’ll use this time to dive deeper into module concepts, answer questions, and connect with other members. Join as many of the 24 live coaching sessions as you like - or catch the replays.
Meet some of your coaches below.
Weekly live coaching sessions
Receive high-touch mentorship and personalised coaching whilst being held accountable by some of the yoga industry’s best coaches during our weekly live coaching calls.
We’ll use this time to dive deeper into module concepts, answer questions, offer feedback and connects. Join as many of the 24 live coaching sessions as you like - or catch the replays.
Meet your coaches below.
Accountability pods
You’ll be intentionally matched with other incredible yoga business owners for an additional layer of accountability to fast-track your success - and to lean on, encourage and celebrate your successes with!
BRAND NEW UPDATED PROGRAM CONTENT!
Onboarding session
You’ll have an on-boarding session with a member of the Student Success Team.
As well as ensuring you have everything you need to get started, you'll also create a plan and goals for the next 90 days, so you start the program feeling super focused, inspired and ready to jump all in.
YES! I’M READY TO CREATE MY COURSE ▸
Grow your own six-figure yoga business online!
Marylene joined the program in 2018 and within two years she tripled the size of her online community and had a six-figure year.
Weekly live coaching with our expert coaches
Learn what’s working in the online course launching space right now - not what worked three years ago or even last year.
meet your coaches
Kelly McHugh, Founder & CEO of Digital Yoga Academy
With Kelly’s support, you’ll not only step out of your limitations and into confidence, abundance and success but you’ll also implement proven and robust strategies that Kelly has used to generate over a million dollars in course sales revenue.
Kelly’s commitment to continuous learning and growth will keep you ahead-of-the-game and moving through the limiting beliefs that have kept you from thriving. You'll finally claim your place as an entrepreneur and see that it’s possible to thrive online
meet your coaches
next →
Donna Noble
Diversity, inclusion and equity in yoga
As the founder of Curvesomeyoga and author of Body Positive Yoga, Donna is a coach, NLP Master Practitioner and body positive and anti-racism advocate.
Donna is passionate about making yoga and wellbeing inclusive and diverse and will support you to understand how to make your yoga business inclusive and accessible.
meet your coaches
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next →
Hannah Rose Cluley
Instagram growth strategies
Hannah coaches wellness entrepreneurs on how to create impactful content for the platform on everyone's lips, Instagram.
Sessions cover engagement and launching essentials, as well as how to create content to increase the discoverability of your yoga business and gain loyal followers who want to buy from you.
meet your coaches
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next →
Christina Bernhard
Facebook ads & sales funnels
Christina works with six figure coaches to scale their online business using Facebook and Instagram ads.
You'll learn about pixels, audiences and campaign set up as well as strategies to reach new audiences and fill up your online offerings.
meet your coaches
← previous
next →
Mackenzie B. Fleming
Copywriting that converts
Mackenzie is a copywriting coach for six and seven figure coaches teaching how to write copy that converts into sales!
Sessions include copywriting fundamentals for your sales page and email copy to ensure you nurture relationships with your community and convert readers into paying students.
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next →
Brett Larkin, Uplifted.
She's 100% focused on yoga teachers who want to transition their careers online and have an outstanding work-life balance, grow an engaged community and be profitable.
Kelly's program is perfect for you if you want to gain clarity on packaging your expertise into high-impact online courses.
Kelly is a powerhouse yoga business coach.
These are the results you can expect when you show up, take action and stay committed to your goals.
Clarity on your niche and how to create messaging that magnetises the right people into your community.
A steady flow of new potential students and the skills and knowledge to nurture those relationships.
A validated course topic and the confidence that you’re community will be lining up for it as soon as it's ready.
Expertly recorded and edited course content (even if you fear being on camera and are a total technophobe!).
By the end of this six month program, you will have:
Created and hosted a high-converting online challenge that seamlessly transitions your community into paying course students.
Discovered how to use Facebook ads, email marketing and social to amplify your launch activity.
Crafted a compelling course sales page, email sequence and sales activity to realise your course sales income goals and success.
Launched your online yoga course with confidence!
Launch Email Sequence Sales Copy Template
BONUS #5
12 Bonuses
Don’t leave without some extras!
Creating sales copy for your launch email sequence is so much easier and quicker with editable copy templates.
The result? Next level copy that converts created by an seasoned marketer with almost 20 years of experience, saving you hours of time
Done-for-you Landing Page Copy Templates
BONUS #6
Not sure what words to write for your online yoga challenge and course sales landing pages?
Copywriting can take hours of your time and the results can lack the magic to actually convert your reader. Use these expertly written landing page copy templates to easily and quickly create conversion copy that’s authentic, persuasive and true to your brand
Planning for Profit
BONUS #7
Without a plan, your dreams can fade from reality. And getting your online course out into the world… your dreams depend on it!
You'll learn the essentials of creating a plan that will motivate you to work towards your dreams with clarity and intention every single day.
(value: $297)
(value: $297)
(value: $197)
BONUS #8
Membership Success
Reels for Yogipreneurs Masterclass
bONUS #9
bONUS #11
A behind the scenes look at how you can create a monthly membership in your yoga business.
Learn what it takes to build a membership that not only attracts your students but retains them for months to come.
The ultimate step-by-step Reels for Yogipreneurs masterclass to creating epic reels on Instagram.
You’ll discover the secrets to creating fun and educational short form content to build awareness and increase your reach and to not only attract new ideal students but also build engagement with those already following you. This masterclass will get you out of fear and into confident creation mode!
Soulful Sales
5-figure Launch Strategies with Allie Van Fossen
The 5k Retreat
This masterclass lays out the foundations and the process for creating a virtual retreat and the launching and sales process to fill it with paying students.
You'll learn how to craft the offering with added value that makes it an irresistible online offering.
bONUS #10
(VALUE: $197)
Allie’s online yoga business has enabled her to enjoy a financial and location-dependent lifestyle, sailing around the Caribbean with her husband.
You'll learn how she approaches content, email marketing and launching to sell her online courses with multiple five-figure launches (and a $70k launch) over and over again.
(value: $197)
(value: $197)
(value: $197)
Reminding people how they can improve their health, mindset and change the quality of their life is how you serve (and sell to) your community.
You'll learn how to overcome objections, create converting sales copy and close sales with soul.
(value: $197)
The Tech Lab
bONUS #12
bONUS #1
A library of 20+ tech tutorials to show you exactly what to do to get all your systems set up and integrated.
Everything you need to know about Mailerlite, Convertkit, Teachable, Leadpages, Canva, iMovie and much more..
(value: $997)
The Coaching Vault
bONUS #2
A video library of Q&A sessions. Wondering if you shoulder-launch a membership you’ve already created first? Check the reference list to see if your question has previously been asked and jump straight to the video for the answers. The Coaching Vault has hours of real-life scenarios for learning and inspiration.
(value: $997)
Profitable Yoga Niche
bONUS #3
A deep dive into niching to help you to gain clarity on your ideal student so that you can create intentional content that builds authority in your niche.
You'll discover how to solve people's problems by strategically combining your passions, expertise and experiences.
(value: $297)
Customizable Social Media Templates
bONUS #4
A pack of pre-designed social media Canva templates to create stunning Instagram and Facebook posts that can be customized to suit your yoga brand and fit your visual style.
(value: $197)
Total value: $4,264
YES! I’M READY TO CREATE MY COURSE ▸
You’ve already spent thousands on yoga teacher trainings…
Now is your chance to transform that investment by launching a profitable online course you can count on to sell again and again.
YES! I’M READY TO CREATE MY COURSE ▸
You just need to turn up and do the work!
How much is that worth to you?
I've turned my passions into an online business that’s now scaling to seven figures and it’s literally transformed my life. With the right strategies and mindset, you too can build a profitable online yoga business that you love.
Digital Yoga Academy has been leading the way in yoga business and marketing education since 2017, helping over 20k yoga teachers to step out of their limitations to become confident business owners.
Now it’s your turn!
Inside The Profitable Yoga Teacher, you'll discover strategies for audience growth and online course launch success. This doesn't work unless you do - and I'll be there to support and guide you each step of the way.
It's time for you to confidently turn your professional expertise into a profitable and scalable online yoga business.
I’m so excited to support your growth and vision inside The Profitable Yoga Teacher.
Meet your head coach and founder of Digital Yoga Academy
Kelly
I help you to launch your very own profitable online yoga course.
Hey, I'm Kelly!
Celest Pereira, Hypermobile Yogis.
“Kelly is one of the most inspiring teachers you will ever find!
With her support and incredible knowledge, we've welcomed hundreds of students into our online course over the last year. What Kelly has taught us has been invaluable, it's hard work but you will definitely see the rewards.
We've created a massive impact in our community and we've generated a passive income - we never would have generated that amount of money had we not launched our online course. It's been life changing!"
It's time to invest in you!
Note: All prices are listed in USD
The Program
$2497
pay in full
✔ Lifetime access to 8 core modules of video lessons
✔ Course workbooks, checklists & tools
✔ Weekly live coaching sessions (24 sessions)
✔ 12 incredible bonuses
✔ Private Facebook members-only community
✔ Weekly virtual member meet-ups
✔ Accountability partner (optional)
$419 / month for six months
payment plan
✔ Lifetime access to 8 core modules of video lessons
✔ Course workbooks, checklists & tools
✔ Weekly live coaching sessions (24 sessions)
✔ 12 incredible bonuses
✔ Private Facebook members-only community
✔ Weekly virtual member meet-ups
✔ Accountability partner (optional)
SIGN ME UP
SIGN ME UP
The Program + Private Mentorship
Use code: PROFITABLE
for $300 off
Use code: PROFITABLE
for $300 off
$3597
pay in full
✔ Six Private Mentorship sessions with a DYA trained mentor
✔ Two Power Hours of tech support from our team
✔ Lifetime access to 8 core modules of video lessons
✔ Course workbooks, checklists & tools
✔ Weekly live coaching sessions (24 sessions)
✔ 12 incredible bonuses
✔ Private Facebook members-only community
✔ Weekly virtual member meet-ups
✔ Accountability partner (optional)
$600 / month for six months
payment plan
✔ Six Private Mentorship sessions with a DYA trained mentor
✔ Two Power Hours of tech support from our team
✔ Lifetime access to 8 core modules of video lessons
✔ Course workbooks, checklists & tools
✔ Weekly live coaching sessions (24 sessions)
✔ 12 incredible bonuses
✔ Private Facebook members-only community
✔ Weekly virtual member meet-ups
✔ Accountability partner (optional)
SIGN ME UP
SIGN ME UP
This is more than just cheerleading from the sidelines and expecting you to figure things out on your own.
This is the strategy and high-touch support you’ve been missing the entire time.
What Profitable Yoga Teacher students have to say about the program..
YES! I’M READY TO CREATE MY COURSE ▸
Please read the following before you enroll.
We want students in our program who are no longer willing to wait another year to create an income online and are 100% committed to creating opportunities to have big wins in the next few weeks and months ahead.
The Profitable Yoga Teacher is not for you if:
You’re not 100% committed to your dreams and willing to do the work to get your online course created and launched out into the world.
You’re looking for a way to “get rich quick”. This program teaches you how to build a sustainable income and business.
You don’t create content and you have no plans to start anytime soon.
You don’t have time to work on your business and have no plans to make the time to actively work on building your dreams.
You think you can work all of this out on your own. This program definitely makes it quicker and easier than trying to figure things out on your own but you have to be willing to put in the time and follow the steps.
You want to spend all your time trying to grow your Instagram following and you resist using strategies to grow your email list.
You’re not willing to work on yourself and move through the fears of being visible online.
You use excuses like you don’t have time, or you blame others when things don’t work instead of committing to making time and being consistent.
Why wait when you can start creating impact today!
You can continue to struggle and try to figure things out yourself the hard way or you can join us inside The Profitable Yoga Teacher and get the strategies and support to actually move your online business forward.
It’s ok if you feel nervous or have doubts as to whether you can actually achieve these results. That’s a natural part of moving outside of your comfort zone and it's in that place where true growth happens.
You’re here reading this. You’re ready to take the leap of faith.
Now is not the time to hold back on getting the missing pieces to finally create a profitable and sustainable online yoga business that will support you for years to come.
