SAY NO MORE—I’M IN! ▸

Ready to launch your very own life-changing, profitable online yoga course…

without wasting time and energy in an endless cycle of trial and error with zero results?

success stories

bonuses

faqs

It’s time to unlock profitability in your yoga business and to make a bigger impact.

You already know that teaching online holds the key to your success but you've hit a crossroads and your entrepreneurial spirit tells you there's more to teaching online than weekly drop-in classes.

You’re done with under-pricing, long days of teaching, and a pay cheque that doesn’t reward your efforts.

Figuring out how to reach new students and create a premium online yoga course that gives you financial freedom and success shouldn’t feel like a struggle - it should feel exciting!

LEAVE THE HUSTLE BEHIND & RECESSION-PROOF YOUR BUSINESS IN 2023

You know what you want to do, it’s the “how” that’s keeping you stuck.

Overwhelmed with course ideas - which one will sell and how to price it.

Up until now, you’ve been procrastinating and putting off creating and launching your online yoga course because you're…

Struggling to figure out how to "launch" and stressing over the tech and automations.

Worried you’ll do all the work and no one will buy - just how do you get students to buy?

And "who am I to create an online course anyway?!" - hello, imposter syndrome!

Resulting in you changing your plans and moving your launch date further into the future.

Not anymore

It's time to go from just thinking about creating an online yoga course to actually bringing it to life!

It’s possible. Just picture for a moment how different it would feel to:

Imagine finally creating limitless income potential and having your first $10k launch!

Stop trading your precious time for money teaching drop-in and studio classes that leave you feeling exhausted, underpaid and burnt out - and instead make more money, working less.

Confidently know how to create authentic messaging and marketing that organically grows an engaged community of ideal students who are eager to join your life-changing online course as soon as the doors open.

Step into your role as a leader and go-to expert in your space, helping you to build trust and attract even more students, partners and amazing people into your world.

Be fully supported by a team of experts as you implement new, proven strategies and make key decisions, knowing that you’re being held and guided each step of the way.

Overcome limiting beliefs, raise your prices, increase your revenue and expand into the abundant and thriving Yogipreneur you were always destined to be!

These teachers know how different it feels and there's no reason why you shouldn't be next!

Meegan made $5k from her course's first launch.

Maria's launch made $7k - total $30k in the year.

Marylene grew to six figures within one year.

Caroline had 30 new students & made $21k.

Dagmar's challenge had 400 people - $14k in sales.

Sasha gained 17 students & a $9k launch.

Christina made $15k from her first launch.

Tanya had a $8k launch from her new course.

Introducing

Consider this the missing piece to actually creating a lucrative and recession-proof online yoga business.

A life-changing six month online group program, combining a proven step-by-step strategic framework and high-touch, daily support and accountability from expert coaches and an entrepreneurial, impact-driven community.

Learn how to create and deliver your online yoga course like a pro and how to get it into the hands of yoga students all over the world, using our proven step-by-step Passion-to-Profit Framework.

Ready to do all of this in your business?

YES! I’M READY TO CREATE MY COURSE ▸

Attract & nurture

Craft magnetic messaging that attracts ideal students and use powerful engagement strategies to nurture relationships and build trust.

Develop & validate

Develop and validate an irresistible online course idea that your community actually wants and are ready to buy from you.

Record & produce

Expertly record, edit and produce your course even if you’re a technophobe or fear being on camera.

Amplify & market

Use email marketing, social media, partnerships and paid ads to amplify your launch and increase sales.

Compel & convert

Craft a high-converting sales page to market your course and a compelling email sequence to convert your community into paying students.

Launch & make sales

Launch your very own profitable online yoga course with confidence - and importantly, to a community ready to join you inside!

YES! I’M READY TO CREATE MY COURSE ▸

Claire made $10k from her first online yoga course launch.

She started from scratch in 2020 and one of her biggest lessons was that once she cracked her messaging and knew how to create content that speaks to her ideal student, everything changed!

SIGN ME UP

SIGN ME UP

SIGN ME UP

What you get when you step inside

Lifetime access to our proven framework

You’ll learn the same proven framework of step-by-step strategies, tools and systems that's created profitable results for our students time and time again.

Access seven core modules packed with video lessons teaching you everything from nurturing your community to confidently launching your newly created online course.

Workbooks, checklists & tools

You’ll gain access to the ultimate yogipreneur resource vault packed with workbooks, journaling exercises, checklists, and a variety of other implementation tools.

You’ll have everything you need (and more) to confidently take aligned action each step of the way.

Weekly live coaching sessions

Receive high-touch mentorship and personalized feedback while being held accountable by some of the yoga industry’s best coaches during our weekly live coaching calls.

We’ll use this time to dive deeper into module concepts, answer questions, and connect with other members. Join as many of the 24 live coaching sessions as you like - or catch the replays.

Meet some of your coaches below.

Lifetime access to a private community

Be seen, heard, and supported by a tight-knit community of like-minded entrepreneurial yoga teachers from all over the world.

Take advantage of the private Facebook group and the rare opportunity it provides to network and make friends with other yogis in the midst of their own similar online business journeys!

You get lifetime access to this group for support beyond the six months of the program!

Weekly virtual meet-ups



Virtual meet-ups each week with other members via Zoom to connect, share your experiences, collaborate, hatch plans, and forge new friendships.

We’ll set up the Zoom room, you simply turn up to participate

Weekly live coaching sessions

Receive high-touch mentorship and personalized feedback while being held accountable by some of the yoga industry’s best coaches during our weekly live coaching calls.

We’ll use this time to dive deeper into module concepts, answer questions, and connect with other members. Join as many of the 24 live coaching sessions as you like - or catch the replays.

Meet some of your coaches below.

Weekly live coaching sessions

Receive high-touch mentorship and personalized feedback while being held accountable by some of the yoga industry’s best coaches during our weekly live coaching calls.

We’ll use this time to dive deeper into module concepts, answer questions, and connect with other members. Join as many of the 24 live coaching sessions as you like - or catch the replays.

Meet some of your coaches below.

Accountability pods


You’ll be intentionally matched with other incredible yoga business owners for an additional layer of accountability to fast-track your success - and to lean on, encourage and celebrate your successes with!

YES! I’M READY TO CREATE MY COURSE ▸

Grow your own six-figure yoga business online!

Marylene joined the program in 2018 and within two years she tripled the size of her online community and had a six-figure year.

Weekly live coaching with our expert coaches

Learn what’s working in the online course launching space right now - not what worked three years ago or even last year.

meet your coaches

Kelly McHugh, Founder & CEO of Digital Yoga Academy

With Kelly’s support, you’ll not only step out of your limitations and into confidence, abundance and success but you’ll also implement proven and robust strategies that Kelly has used to generate over a million dollars in course sales revenue.

Kelly’s commitment to life-long learning and growth will keep you ahead-of-the-game and moving through the limiting beliefs that have kept you from thriving. You'll finally claim your place as an entrepreneur and see that it’s possible to thrive online.

meet your coaches

next →

Donna Noble

Diversity, inclusion and equity in yoga

As the founder of Curvesomeyoga and author of Body Positive Yoga, Donna is a coach, NLP Master Practitioner and body positive and anti-racism advocate.

Donna is passionate about making yoga and wellbeing inclusive and diverse and will support you to understand how to make your yoga business inclusive and accessible.

meet your coaches

← previous

next →

Hannah Rose Cluley

Instagram growth strategies

Hannah coaches wellness entrepreneurs on how to create impactful content for the platform on everyone's lips, Instagram.

Sessions cover engagement and launching essentials, as well as how to create content to increase the discoverability of your yoga business and gain loyal followers who want to buy from you.


meet your coaches

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next →

Christina Bernhard

Facebook ads & sales funnels

Christina works with six figure coaches to scale their online business using Facebook and Instagram ads.

You'll learn about pixels, audiences and campaign set up as well as strategies to reach new audiences and fill up your online offerings.


meet your coaches

← previous

next →

Mackenzie B. Fleming

Copywriting that converts

Mackenzie is a copywriting coach for six and seven figure coaches teaching how to write copy that converts into sales!

Sessions include copywriting fundamentals for your sales page and email copy to ensure you nurture relationships with your community and convert readers into paying students.

← previous

next →

Brett Larkin, Uplifted.



She's 100% focused on yoga teachers who want to transition their careers online and have an outstanding work-life balance, grow an engaged community and be profitable.

Kelly's program is perfect for you if you want to gain clarity on packaging your expertise into high-impact online courses.

Kelly is a POWERHOUSE yoga business coach...

Launch Email Sequence Sales Copy Template

BONUS #5

12 Exclusive Bonuses

Don’t leave without some extras!

Creating sales copy for your launch email sequence is so much easier and quicker with editable copy templates.

The result? Next level copy that converts created by an seasoned marketer with almost 20 years of experience, saving you hours of time

Done-for-you Landing Page Copy Templates

BONUS #6

Not sure what words to write for your online yoga challenge and course sales landing pages?

Copywriting can take hours of your time and the results can lack the magic to actually convert your reader. Use these expertly written landing page copy templates to easily and quickly create conversion copy that’s authentic, persuasive and true to your brand

Planning for Profit

BONUS #7

Without a plan, your dreams can fade from reality. And getting your online course out into the world… your dreams depend on it!

You'll learn the essentials of creating a plan that will motivate you to work towards your dreams with clarity and intention every single day.

(value: $297)

(value: $297)

(value: $197)

BONUS #8

Membership Success

Reels for Yogipreneurs Masterclass

bONUS #9

bONUS #11

A behind the scenes look at how you can create a monthly membership in your yoga business.

Learn what it takes to build a membership that not only attracts your students but retains them for months to come.

The ultimate step-by-step Reels for Yogipreneurs masterclass to creating epic reels on Instagram.

You’ll discover the secrets to creating fun and educational short form content to build awareness and increase your reach and to not only attract new ideal students but also build engagement with those already following you. This masterclass will get you out of fear and into confident creation mode!

Soulful Sales

5-figure Launch Strategies with Allie Van Fossen

The 5k Retreat

This masterclass lays out the foundations and the process for creating a virtual retreat and the launching and sales process to fill it with paying students.

You'll learn how to craft the offering with added value that makes it an irresistible online offering.

bONUS #10

(VALUE: $197) 

Allie’s online yoga business has enabled her to enjoy a financial and location-dependent lifestyle, sailing around the Caribbean with her husband.

You'll learn how she approaches content, email marketing and launching to sell her online courses with multiple five-figure launches (and a $70k launch) over and over again.

(value: $197)

(value: $197)

(value: $197)

Reminding people how they can improve their health, mindset and change the quality of their life is how you serve (and sell to) your community.

You'll learn how to overcome objections, create converting sales copy and close sales with soul.

(value: $197)

The Tech Lab

bONUS #12

bONUS #1

A library of 20+ tech tutorials to show you exactly what to do to get all your systems set up and integrated.

Everything you need to know about Mailerlite, Convertkit, Teachable, Leadpages, Canva, iMovie and much more..

(value: $997)

The Coaching Vault

bONUS #2

A video library of Q&A sessions. Wondering if you shoulder-launch a membership you’ve already created first? Check the reference list to see if your question has previously been asked and jump straight to the video for the answers. The Coaching Vault has hours of real-life scenarios for learning and inspiration.

(value: $997)

Profitable Yoga Niche

bONUS #3

A deep dive into niching to help you to gain clarity on your ideal student so that you can create intentional content that builds authority in your niche.

You'll discover how to solve people's problems by strategically combining your passions, expertise and experiences.

(value: $297)

Customizable Social Media Templates

bONUS #4

A pack of pre-designed social media Canva templates to create stunning Instagram and Facebook posts that can be customized to suit your yoga brand and fit your visual style.

(value: $197)

Total value: $4,264

YES! I’M READY TO CREATE MY COURSE ▸

I've turned my passions into an online business that’s now scaling to seven figures and it’s literally transformed my life. With the right strategies and mindset, you too can build a profitable online yoga business that you love.

Digital Yoga Academy has been leading the way in yoga business and marketing education since 2017, helping over 20k yoga teachers to step out of their limitations to become confident business owners.

Now it’s your turn!

Inside The Profitable Yoga Teacher, you'll discover strategies for audience growth and online course launch success. This doesn't work unless you do - and I'll be there to support and guide you each step of the way.

It's time for you to confidently turn your professional expertise into a profitable and scalable online yoga business.

I’m so excited to support your growth and vision inside The Profitable Yoga Teacher.

Meet your head coach and founder of Digital Yoga Academy

Kelly 

I help you to launch your very own profitable online yoga course.

Hey, I'm Kelly!

Celest Pereira, Hypermobile Yogis.

“Kelly is one of the most inspiring teachers you will ever find!

With her support and incredible knowledge, we've welcomed hundreds of students into our online course over the last year. What Kelly has taught us has been invaluable, it's hard work but you will definitely see the rewards.

We've created a massive impact in our community and we've generated a passive income - we never would have generated that amount of money had we not launched our online course. It's been life changing!"

It's time to invest in you!

Note: All prices are listed in USD

The Program

$2497

pay in full

✔ Lifetime access to 7 core modules of video lessons
✔ Course workbooks, checklists & tools
✔ Weekly live coaching sessions (24 sessions)
✔ 12 incredible bonuses
✔ Private Facebook members-only community
✔ Weekly virtual member meet-ups
✔ Accountability partner (optional)

$419 / month for six months

payment plan

✔ Lifetime access to 7 core modules of video lessons
✔ Course workbooks, checklists & tools
✔ Weekly live coaching sessions (24 sessions)
✔ 12 incredible bonuses
✔ Private Facebook members-only community
✔ Weekly virtual member meet-ups
✔ Accountability partner (optional)

SIGN ME UP

SIGN ME UP

The Program + Private Mentorship

$3597

pay in full

✔ Six Private Mentorship sessions with a DYA trained mentor
✔ Two Power Hours of tech support from our team
✔ Lifetime access to 7 core modules of video lessons
✔ Course workbooks, checklists & tools
✔ Weekly live coaching sessions (24 sessions)
✔ 12 incredible bonuses
✔ Private Facebook members-only community
✔ Weekly virtual member meet-ups
✔ Accountability partner (optional)

$600 / month for six months

payment plan

✔ Six Private Mentorship sessions with a DYA trained mentor
✔ Two Power Hours of tech support from our team
✔ Lifetime access to 7 core modules of video lessons
✔ Course workbooks, checklists & tools
✔ Weekly live coaching sessions (24 sessions)
✔ 12 incredible bonuses
✔ Private Facebook members-only community
✔ Weekly virtual member meet-ups
✔ Accountability partner (optional)

SIGN ME UP

SIGN ME UP

This is more than just cheerleading from the sidelines and expecting you to figure things out on your own. 

This is the strategy and high-touch support you’ve been missing the entire time. 

What Profitable Yoga Teacher students have to say about the program..

YES! I’M READY TO CREATE MY COURSE ▸

Please read the following before you enroll.

We want students in our program who are no longer willing to wait another year to create an income online and are 100% committed to creating opportunities to have big wins in the next few weeks and months ahead. 

The Profitable Yoga Teacher is not for you if:

You’re not 100% committed to your dreams and willing to do the work to get your online course created and launched out into the world.

You’re looking for a way to “get rich quick”. This program teaches you how to build a sustainable income and business. 

You don’t create content and you have no plans to start anytime soon.

You don’t have time to work on your business and have no plans to make the time to actively work on building your dreams. 

You think you can work all of this out on your own. This program definitely makes it quicker and easier than trying to figure things out on your own but you have to be willing to put in the time and follow the steps.

You want to spend all your time trying to grow your Instagram following and you resist using strategies to grow your email list.

You’re not willing to work on yourself and move through the fears of being visible online.

You use excuses like you don’t have time, or you blame others when things don’t work instead of committing to making time and being consistent.

Why wait when you can start creating impact today!

You can continue to struggle and try to figure things out yourself the hard way or you can join us inside The Profitable Yoga Teacher and get the strategies and support to actually move your online business forward.

It’s ok if you feel nervous or have doubts as to whether you can actually achieve these results. That’s a natural part of moving outside of your comfort zone and it's in that place where true growth happens.

You’re here reading this. You’re ready to take the leap of faith.

Now is not the time to hold back on getting the missing pieces to finally create a profitable and sustainable online yoga business that will support you for years to come.

A final word from your profitable online course mentor…

The future of yoga is online and people need your expertise more than ever.

There’s a big shift happening in the world right now. People are searching for ways to create a better life for themselves and are becoming more receptive to yoga and improving their wellbeing.

Online education is booming - it's an industry that's expected to triple in the next five years and more and more people choose to learn online from the comfort of their home.

How we teach yoga has changed. The modern world needs modern Yogipreneurs who are actively building impact-driven online businesses to reach and serve millions of people on a global scale.

You have an incredible opportunity to be ahead of the curve (and competition) and to establish yourself as the expert in your niche.

The world needs yoga leaders who share their message and impact the lives of even more people on a global level.

This is the change that is needed in the world. This is what you've been training for!

And this is your invitation to be an instrumental part of this change.

YES! I’M READY TO CREATE MY COURSE ▸

Check out a Profitable Yoga Teacher in action... 

Annie made $6.5k on her first launch.

Frequently asked questions

I have other commitments right now. What if I can’t stay on track?

I have other commitments right now. What if I can’t stay on track?

You will always have commitments. But can you commit to your goals and dreams? That’s really the question to ask.

Creating the luxury of (commitment-free) time will only happen when you prioritise launching an online course that allows you to stop trading your time for money.

You will have lifetime access to the program and ongoing support and accountability to go at your own pace and get the results you desire.

Can I really create a thriving and profitable online yoga business?

Can I really create a thriving and profitable online yoga business?

Yes you can. If you do the work! We will never guarantee that you’ll have your first $5k launch or six figure year. We’ll share proven strategies that other teachers who have gone through the program have had those successes using.

But your success? That’s down to your commitment to show up consistently and to implement what you’re learning, in the right order and in the right way.

We will be there, doing everything we can to support and guide you.

Can I not just do this on my own?

Can I not just do this on my own?

Trying to piece together outdated strategies and work out the order to do them can be both frustrating and time consuming. This program is the shortcut.

You’ll receive the best and latest strategies from experts who have walked this path many times with proven results.

Do you offer a refund if the program isn’t for me?

Do you offer a refund if the program isn’t for me?

This program is only for you if you are serious about getting results and committing to your success. We invite you to join us if you’re ready for deep transformation and to trust the support you’re receiving.

This program will move you into areas of your business that will feel foreign and scary at times. It’s time to ditch the excuses and instead fully show up and commit to taking real, consistent action.

This is the moment your business and life will change forever and so if you’re in, you’re 100% IN!

For these reasons, there are no refunds. Once you're inside, you'll see why.